ACTIV FITNESS APP
CASE STUDY NO.1
Entry Level - UX Fundamental Course
The app include features such as goal setting, progress tracking, workout and meal planning, and access to personalized coaching and support. A mobile app that helps users track their fitness and nutrition goals
Learnings
Too many functions will only confuse the user, I have reduced the functions down to only: nutrition tracking, workout, meal planning and coach support.
No. 1
No. 2
A notable takeaway from this project is the importance of conducting user interviews efficiently. I learned that keeping interviews concise, within 5 to 10 minutes maximum, is crucial prior to starting the application development process.
Our Goal
How might we develop a comprehensive fitness goal and nutrition tracking app that caters to busy individuals' needs, empowers them to monitor their fitness metrics and progress, stay motivated, have a balanced and nutritious diet and access trustworthy information to achieve their health objectives?
Problem Statement
Conducting User Research
Phone calls has been made to several people to interview and gather user requirement as well as inspiration for the app design
Affinity Mapping
Applications that are already dominated the market
Research on the competitor application shows that the biggest workout trackers are as below, however, they still don't have the meal planning function that we have. This is our advantage
Other meal planning applications that are dominating the market. Likewise, they do not have the workout tracking that we have in corporated in to our application
Developing User Persona
User Research Insight
Brainstorming
Storyboard
The Wireframe
Prototype
